The Success Principles(TM): How to Get from Where You Are to Where You Want to Be

Jack Canfield, cocreator of the phenomenal bestselling Chicken Soup for the Soul® series, turns to the principles he’s studied, taught, and lived for more than 30 years in this practical and inspiring guide that will help any aspiring person get from where they are to where they want to be.

The Success Principles will teach you how to increase your confidence, tackle daily challenges, live with passion and purpose, and realize all your ambitions. Not merely a collection of good ideas, this book spells out the 64 timeless principles used by successful men and women throughout history. Taken together and practiced every day, these principles will transform your life beyond your wildest dreams!

Filled with memorable and inspiring stories of CEOs, world-class athletes, celebrities, and everyday people, The Success Principles will give you the proven blueprint you need to achieve any goal you desire.

If there’s anyone qualified to write a self-help book on success, it’s Jack Canfield, who’s worked his way from scraping by as a teacher to holding a Guinness world record for having seven books simultaneously on The New York Times® Best Sellers list.

As a coauthor of the Chicken Soup for the Soul® series, he’s sold more than 80 million books, and now lives “in a beautiful California estate” with his days of dining on spaghetti and tomato paste long behind him. “All you have to do is decide what it is you want, believe you deserve it, and practice the principles in this book,” he says, and success is yours.

His advice is straightforward (examples: “reject rejection” and “surround yourself with successful people”), but rather derivative, with quotes from the likes of JFK, Colin Powell, Aldous Huxley, and fellow motivation author Napoleon Hill.Canfield’s definition of success is primarily monetary, and he includes plenty of anecdotes depicting average folks who saved themselves from the brink of bankruptcy after following his principles. He could tone down the braggadocio; readers don’t need to know that he’s stayed in resorts in Hawaii, Italy, Australia, and Morocco. Despite those gripes, his cheerleader-caliber enthusiasm should benefit anyone looking to improve their lot in life. —Erica Jorgensen

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 Jack Canfield, creator of the Chicken Soup for the Soul series, reveals secrets to success with 64 timeless principles in The Success Principles. Get a successful start right now and watch a video featuring Jack Canfield and his words of wisdom on how to transform your life, how to take responsibility, and why his new book is suited for everyone.

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  1. Donald Mitchell "Jesus Loves You!"

    A Landmark Resource! Most peoples’ bookshelves are weighed down with self-help books. Some teach you how to lose weight. Others refocus your financial development. Still others help you with relationships. Yet others look at better habits. And others propound moral principles to guide you. What most of these books have in common is that they are usually superseded by a new and better book . . . soon after being published. How can you hope to keep up? Well, you couldn’t . . . until now.Jack Canfield and Janet Switzer have created something different in the self-help literature — a compendium of the principles that have stood the test of time. I didn’t find a single source of ideas that I like (except those that are only grounded in my religious beliefs) that wasn’t included here somewhere.The book is organized in several sections to make these references easier to follow: The Fundamental of Success (which includes principles like Take 100% Responsibility for Your Life, Be Clear Why You’re Here, Decide What You Want, Believe It’s Possible, Believe in Yourself, Unleash the Power of Goal-Setting, Feel the Fear and Do It Anyway, Be Willing to Pay the Price, Reject Rejection, Use Feedback to Your Advantage, Commit to Constant and Never-Ending Improvement, Practice Persistence, and Exceed Expectations); Transform Yourself for Success (which includes principles like Drop Out of the “Ain’t It Awful” Club . . . and Surround Yourself with Successful People, Acknowledge Your Positive Past, Face What Isn’t Working, Transform Your Inner Critic into an Inner Coach, Stay Motivated with the Masters, and Fuel Your Success with Passion and Enthusiasm); Build Your Success Team; Creative Successful Relationships; Success and Money; and Success Starts Now.The authors also provide many free tools to help you succeed.If the strength of this approach is that you cover the waterfront of sound principles, the weakness is that the coverage is pretty thin in places. That will be the gripe of many people against this book. But unless it was to be 2,000 pages long, that weakness is unavoidable. The suggested reading and other references in the back, however, are more than adequate to lead someone to deeper resources where they are needed.I only noticed one unmitigated weakness in the book: a preference for evolutionary change and improvement rather than encouraging readers to develop breakthrough skills as well.To give you a sense of how valuable I found this book, I persuaded the dean of the university where I teach to let me launch a new course for self-improvement based on The Success Principles as the text. This one book will replace what many students are now acquiring through taking as many as six other courses. I see that as an important step forward for their educations . . . and yours, too, if you read and apply this book as I have been doing since I read it. I’ve seen immediate results . . . and believe that you will, too!If you are a writer, you will also enjoy the many places in the book where Mr. Canfield shares lessons from his remarkable success with developing the series, Chicken Soup for the Soul.If you have already read much of the success literature, you probably think this book isn’t for you. I beg to differ. Seeing so many good ideas in one book will help you weld together good habits and actions in even more constructive ways.

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  2. Cliff Durfee "Cliff"

    My new trusted guide and inspiring motivator After getting The Success Principles home, I was totally blown away at its thorough coverage of the subject. I am so used to getting a book of 7 this or 10 that’s, that now those books seem very incomplete in comparison. This book has 64 chapters each devoted to addressing success from all standpoints, and just as important, giving me the ‘how’ to get there from where I am. I am so inspired to try everything out! There are also personal true stories to show how these principles work in the real world. There is a chapter on “Tell the Truth Faster” and even though I feel I am a very honest person, the story about Marilyn Tam telling the truth to the CEO of Nike really impressed me. I realized that telling the truth is more than saying the truth, it is also not withholding things that might be uncomfortable, shocking, risky, or controversial. I now have a concrete example of how it worked for Marilyn and Nike and am now committed to using it more in my life.I also liked the fact that the chapters are all self contained. I’m so busy, I seldom read novels and I prefer short stories. I can open this book to any interesting topic from “Ask! Ask! Ask!” to ” Transform your inner critic into an inner coach” and in no time I have new revelations. By the way, even on the subject of asking which I thought I knew something about, the contents brought a smile to my face because I know the 5 tips described there could get me powerful results. All the chapters seem well thought out, but this one might have an especially strong punch because it says that Jack Canfield and Mark Victor Hansen wrote a whole book just on the science of asking. This includes anything from a favor to a raise, or even a large contract. The fifth tip by the way is “Ask repeatedly.” Even though 5 year-old’s know this, as adults we are conditioned to forget to ask again, or we take a no as a personal rejection, or we just give up. However, conditions and people change with time and a yes on the third asking can be just as sweet. Even in relationships how often has one even failed to ask the first time and then blamed the other for now fulfilling a desire? The Success Principles has really opened my eyes in the area of asking.The only downside to this book that I can think of is wishing it had been published about 10 years ago. However, using the title of chapter 63, “Start Now!… Just Do It!” I’m taking a chapter/concept at a time, right now, and applying it in my life. This book is now my trusted guide and inspiring motivator for success.

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  3. Kevin A. Decker "Relationship Author, Educato...

    A guide to help you hit a homerun in the game of life! As an Author, Coach, and Motivational Speaker I read a lot of books about people, their motivations, and their relationships. The Success Principles is an outstanding example of an educational, inspirational, and motivational guide to success. I love the stories of the people Jack and Janet chose to interview to model the principles. The Success Principles is an excellent book and I give it an A+.The Success Principles is broken down into six sections that help you chart your path. Here are the sections and selected principles from each section that are making a difference for me.The first 24 principles are labeled the Fundamentals of Success. Sample principles include:Take 100% responsibility for your lifeDecide what you wantBelieve it’s possibleSuccess leaves cluesFeel the fear and do it anywayAsk, ask, askKeep score for successPractice persistenceThe next 14 principles are labeled Transform Yourself for Success and focus inward. Sample principles include:…Surround yourself with successful peopleClean up your messes and incompletesChange your inner critic into an inner coachFuel your success with passion and enthusiasmThe focus of the next nine principles is outward, Build Your Success Team. Sample principles include:Build a powerful support team and delegate to themHire a personal coachMastermind your way to successSection IV is Create Successful Relationships. I’m focusing on all of these eight principles since this is my core competency and I want to grow, expand, and solidify my knowledge in this area. The principles in this section are:Be hear nowHave a heart talkTell the truth fasterSpeak with impeccabilityWhen in doubt, check it outPractice uncommon appreciationKeep your agreementsBe a class actThe next seven principles focus on Success and Money. Sample principles include:You get what you focus onPay yourself firstTo spend more, make moreFind a way to serveFinally Jack and Janet wrapup with Success Starts Now.Start Now!… Just Do It!Empower yourself by empowering othersJack and Janet include suggested readings and additional resources for success at the end of the book. There is a postcard inserted in each book that challenges the reader with “What could you accomplish if your were personally mentored by Jack Canfield?” It gives a number of links where you can download additional information.The Success Principles by Jack Canfield and Janet Switzer is a homerun on the ballfield of success books. I highly recommend that you get a copy today!Kevin Decker, Relationship Coach

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